Ep 118: TERRIBLE Sales People Don’t Understand These 3 Fundamentals with Sherif Gemayel, CEO of Trufla Technology

SALES & MARKETING are the lifeblood of any business that wants to stay in business for the long haul. Sherif Gemayel brings his years of wisdom and knowledge on this episode to help you increase your sales and be more empathetic when receiving a NO.

Episode sponsored by Trufla Technology.

Sherif’s Bio:

Sherif Gemayel is an entrepreneur who is passionate about disrupting the traditional ways of doing insurance. As the president of Sharp Insurance and the CEO of Trufla Technology, Sherif uses tech trends from other industries to navigate through the relatively unchartered territory of digital in the insurance brokerage sphere. This has led him to build one of the most innovative brokerages in Canada and inspired the creation of Trufla to help amplify brokers through a digital transformation including innovative software and digital marketing. Sherif is the recipient of Avenue Calgary’s top 40 under 40 award, Calgary Leaders in Business Award, and a finalist for the EY Entrepreneur of the year.

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