2017 Automotive Digital Marketing Bootcamp!
January 12 – Edmonton
January 13 – Calgary
New Year, New Digital Automotive Marketing Opportunities!
In this full day workshop we will go over:
1. Latest in social media platforms that auto buyers are using in their discovery path allowing auto dealers to convert
2. Different changes in algorithms such as Facebook and Instagram
3. Pay per click diversification, search is so much bigger to the 2017 car buyer
4. Dealership digital marketing audit forecast. Does your dealership have the necessary digital marketing plan in order to be successful in the 2017 digital ecosystem?
5. Why your dealership needs to invest in LIVE video on all social media platforms including Instagram, Facebook & Twitter (Periscope)
6. Micro-content creation with an emphasis on video
7. Round table Q & A
As always, attendee participation is a must and therefore will be encouraged. Please note that this workshop will be best suited for the intermediate to advanced dealer who has a decent handle on their current digital marketing initiatives. Bring a laptop, phone, questions and a fun attitude!