VIDEO: “One Question” How Has The Automotive Industry Adapted To The Needs Of Female Buyers?

Welcome to “One Question”. I have decided to do a monthly video series called “One Question” where I go out and ask people a random question. The cool thing about this concept is they do not know what the question will be prior to me asking so it ensures honesty and transparency. I have a passion for marketing, communications and storytelling. There is no better way to combine all three then asking someone “One Question”.

This video series will touch on topics such as:

  • real estate
  • automotive
  • marketing
  • psychology
  • trends
  • If you have one question or would like to be on “One Question” feel free to reach out to me here.

    What is The Difference Between a Facebook Fan Page and A Normal Friend Page?

    Note: To the far right you will see the arrow point to "Personal" items such as birthdays etc.

    Note: To the far right you will see the arrow point to “Personal” items such as birthdays etc.

    So, in my recent workshop that I did for The Edmonton Realtors Association I kept getting this questions asked repeatedly: “What is The Different Between a Facebook Fan Page and Friend Page?” Now I know to most, this would seem like such a basic question but in all honesty it is not. A lot of people get confused as to which page is which. In Facebook you need to have a “personal” account in order to then create a Business “Fan” Page. This is the part that seems to throw most down the bender.

    Above you will see a screenshot of my a personal Facebook page, but if you look closely, you will see to the far right where the arrow is pointing to personal attributes of a personal page. Notice things like friend requests and birthdays. These types of categories immediately tell you that you are using Facebook as a “personal” user.

    Note: Once you have logged into your personal page, look left and down just under "Favorites".

    Note: Once you have logged into your personal page, look left and down just under “Favorites”.

    If you look at this picture, you will see a arrow pointing to your Facebook “fan” page. Once you have logged into Facebook, immediately look left and all the way down and you will notice under “favorites” that you see another page. This would be your Business Facebook Fan Page.

    Note: This is an example of what a Business Facebook Fan Page would look like.

    Note: This is an example of what a Business Facebook Fan Page would look like.

    Above you will see a screenshot of a business facebook fan page. In fact, it is mine (Yes I know, I need to get more fans lol). All jokes aside, if you utilize Facebook and the many options that come with a business page, you will notice your business get some great digital traction.

    I hope this helps you to be able to understand the difference between a Fan page and a personal page. As for the difference in functions and why Facebook has fan pages and personal pages, I would need another thousand posts to explain, but at least for now, you get the basic difference.

    If you have any questions, feel free to reach out to me.